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Read more about the article Digital Marketing Institute launches AI in Digital Marketing course to plug AI skills gap 

Digital Marketing Institute launches AI in Digital Marketing course to plug AI skills gap 

  • Post category:News
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The Digital Marketing Institute (DMI), a provider of Digital Marketing Certification, has launched its first Artificial Intelligence (AI) in Digital Marketing course, following overwhelming demand from marketers.  The decision to…

Continue ReadingDigital Marketing Institute launches AI in Digital Marketing course to plug AI skills gap 
Read more about the article Influencers who fail to disclose ads are ‘tarnishing industry and brands’

Influencers who fail to disclose ads are ‘tarnishing industry and brands’

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Influencers and digital creators who fail to disclose adverts and commercial content within their posts are damaging an industry which has managed to shake off the “wild-west” tags of the…

Continue ReadingInfluencers who fail to disclose ads are ‘tarnishing industry and brands’
Read more about the article Acquia enhances brand management capabilities

Acquia enhances brand management capabilities

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Digital experience specialist Acquia hsa unveiled two new integrations for its digital asset management solution, Acquia DAM, that expand its brand management capabilities. These integrations – with Acquia Campaign Studio, Adobe Stock,…

Continue ReadingAcquia enhances brand management capabilities
Read more about the article Global martech spend will surpass $215bn by 2027
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Global martech spend will surpass $215bn by 2027

  • Post category:News
  • Reading time:1 mins read

Industry analyst firm Forrester has published a Global Martech Software Forecast, 2023-2027, which gives a five-year forecast of growth for global martech spending. Forresters’s forecast examines six categories of marketing…

Continue ReadingGlobal martech spend will surpass $215bn by 2027

The Best 5 Super Bowl Ads in 2024 (Brands That Got It Right) via @sejournal, @gregjarboe

  • Post category:News
  • Reading time:1 mins read

Explore how brands leveraged social video to enhance their TV commercials during the latest Super Bowl LVIII. The post The Best 5 Super Bowl Ads in 2024 (Brands That Got…

Continue ReadingThe Best 5 Super Bowl Ads in 2024 (Brands That Got It Right) via @sejournal, @gregjarboe

Does AI Democratize SEO Or Amplify Incompetence? via @sejournal, @martinibuster

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This what AI can realistically do for SEO and what should be expected in terms of results The post Does AI Democratize SEO Or Amplify Incompetence? appeared first on Search…

Continue ReadingDoes AI Democratize SEO Or Amplify Incompetence? via @sejournal, @martinibuster

14 Surprising Examples Of Clickbait Headlines That Work via @sejournal, @jasonhennessey

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Learn how to create clickbait headlines that work, and discover titles that are irresistible but not misleading. The post 14 Surprising Examples Of Clickbait Headlines That Work appeared first on…

Continue Reading14 Surprising Examples Of Clickbait Headlines That Work via @sejournal, @jasonhennessey
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